| |
Thank you for visiting one of our wide range of promotional giveaways and corporate gifts.
Our Zipper Shopping Bag, described as: Shopping bag with zipper. Size: 50,5x38x10 cm
is an excellent idea to advertise your company logo,
to show your customers your business identity,
to create a new look and be more visible,
to create your brand with imprint,
to display your logo,
to strengthen your corporate look using Zipper Shopping Bag with your logo,
to personalise Zipper Shopping Bag with your company logo,
to add your branding to Zipper Shopping Bag,
to replace your old giveaways with a new one - Zipper Shopping Bag,
to rely on the magic of Zipper Shopping Bag with your logo displayed.
The Zipper Shopping Bag can be purchased as plain, without any personalisation for as little as $4.80.
They can also be printed, personalised with your logo up to 4 Colours.
Personalisation price starts from as little as $0.64 and printing size available for this item is 300x150 mm.
You can also purchase a sample of Zipper Shopping Bag for a price of $8.86
Why use promotional products
Promotional products offer long-term benefits, such as motivation and recognition, that extend way beyond the idea of goodwill.
Years ago, when companies purchased promotional items, there was often a feeling of bribery attached to the gift. The idea was, I'm giving this to you so that when you need something, you will come to me for it - sort of an understanding of an obligation down the road. In a sense, it was a way to establish "goodwill" with a business partner.
Today, businesses are smarter. Promotional products are no longer just thought of in terms of the goodwill they yield, but in the solutions they provide. Businesses are no longer willing to just spend on advertising, every penny that is expended has to be calculated to produce a return on investment.
This doesn't mean that companies don't have goodwill in mind when deciding how to spend their advertising budget, it's just that goodwill is not enough. Goodwill is the constant. It's always a part of it. It is the one basic starting point for every promotion.
If you give a promotional item with a basic message, the goodwill is the basic starting point. A program is nothing more than getting the particulars in place to get the message delivered.
Getting that message delivered cost efficiently is where promotional products work best. All other advertising involves waste. Promotional products are a targeted medium so the goodwill and the message get to the very person for whom it was intended.
If half of your advertising was wasted, then that means the half that did get to the potential customer has a heavier burden on it to meet the goal of the return on investment. With promotional products, since most can be directed, the burden of the return is far less. Research
Although there's hard evidence relating corporate gift giving to increased business activity, it won't exactly give you the confidence to make specific return-on-investment projections in your marketing plan. Chances are you won't be expected to come up with that kind of hard data anyway.
The Promotional Products Association International conducts regular surveys of corporate gift givers and recipients. A recent one shows that vendors who gave were twice as likely to increase their chances of being contacted by customers as those that didn't have a gift program.
Harry & David, a gourmet food company that's a big player in corporate gifts, routinely sends gift packages to some 25,000 customers who spend more than £500 a year with the company. Company research, comparing a control group of 5,000 prime customers receiving gifts with a similar group that didn't, revealed that the former increased their purchases by much more than the latter.
Even if your company isn't up for that kind of research, it doesn't mean you can't have a strategy. As long as you do it right, gift giving will help to build the relationships that are the lifeblood of your business.
Marketing Tips for Promotional Merchandise Market: • A standard, model promotion in the huge and still growing events and conferences industry will always incorporate some kind of promotional merchandise of giveaways. • Buying promotional items in bulk is a cheaper option and allows you to concentrate on more expensive part of your promotion. • New, flashy (lanyards) are a hit in promotional products industry. • Sales promotions or corporate advertising is a way to get more potential customers, boost your sales, increase the visibility and popularity of your brand using promotional merchandise. • Pharmaceutical companies are the largest providers of custom giveaways and are highly recognised by their brands and names. • Promotional items always come with some sort of promotional print that is another way of informing, communicating or getting your message across to your clientele. • Want to thank someone? There is not better way than source a promotional item from 'he and she', or promotional business gifts sections to choose what suits you best. • If you are not sure, you can personalize your promotional items using a range of techniques, colours and designs to suit your marketing campaign. • Chrome, stainless steel, silver; all well known metal merchandise is very popular as very attractive corporate items. • If you are new and still growing, product giveaways are a cheap option for the marketing of new products or services you offer.
|